About the Role

This role focuses on building BIA’s grassroots presence across India by recruiting volunteers, establishing city-level networks, and expanding into new regions.

You will operate on the ground—visiting campuses, engaging communities, and creating the local infrastructure that enables campaigns to run.

Key Responsibilities

• Execute on-ground campaign actions (flyering, visits, documentation)
• Conduct outreach in colleges and community spaces to recruit volunteers
• Establish campus chapters or informal student groups
• Build relationships with student organisations and aligned communities
• Train volunteers for effective campaign participation
• Expand presence into new cities through mapping and outreach
• Report on recruitment outcomes and local opportunities

Candidate Profile

• Strong communication skills across diverse audiences
• Ability to build and maintain relationships quickly
• High initiative and resourcefulness in unfamiliar environments
• Comfort with frequent travel and independent work
• Reliability and consistency in follow-through

Preferred:

• Existing connections with student or youth communities
• Experience in campus outreach or recruitment
• Public speaking or presentation experience
• Background in animal welfare, sustainability, or social impact
• Ability to leverage social media for recruitment and engagement

Success Metrics

• Month 1: Execute initial actions, map institutions, begin outreach
• Month 2: Recruit initial volunteers, build campus relationships, run small actions
• Month 3: Establish active city presence with consistent volunteer participation and actionable local insights

About the Organisation

The Bharat Initiative for Accountability (BIA) holds companies accountable for how animals are treated in their supply chains. Our current focus is ending the use of battery cages by pushing companies to commit to and follow through on cage-free sourcing. We do this through research, corporate engagement, and campaigns that create real pressure for change.