About the Role
Terms of Employment
Full-time, at will, non-exempt
Reports To
Makayla Rosas
Position Location
Remote in Canada or the United States (Canada preferred)
Regional, Global, or Org-Wide
Regional, US/CA
Job Family
Specialist
Salary Grade
Specialist
Direct Reports
N/A
Department
Animal Welfare Initiatives, U.S. & Canada
Sub-Department
Animal Welfare Initiatives, U.S. & Canada Campaigns
Compensation Range
$47,400–$55,000 USD / $65,478.34–$75,976.18 CAD
Position Objective
We currently seek a campaigns specialist to join our campaigns team. In this role, you will plan and execute sustained-pressure campaigns that effectively influence public opinion and motivate major corporations and industry stakeholders to adopt and implement animal welfare policies that eliminate some of the cruelest practices inflicted on farmed animals in their food supply chains.
Primary Responsibilities and Duties
You will do invaluable work:
- Work with the team leader and other campaign specialists to develop, lead, and execute effective campaign strategies — both spearheading initiatives and supporting large-scale, organization-wide campaigns — to move food-industry players to adopt and implement animal welfare commitments in the United States and Canada.
- Research key details of major corporations and industry stakeholders, including corporate structure, history, animal welfare standards, sustainability policies, leadership, social media handles, and affiliates.
- Research and propose campaign plans and tactics, including implementation and escalation timelines.
- Work closely and regularly with corporate relations staff to foster coordination between the campaigns and outreach teams and plan campaign strategy.
- Conduct outreach to key food-industry stakeholders, including executives at food companies, producers, and associations, as needed.
- Maintain accurate, up-to-date, and consistent campaign materials that are compliant with internal legal, editorial, and messaging standards.
- Collaborate with other departments at Mercy For Animals to coordinate the creation and execution of campaign materials.
- Communicate and coordinate with external representatives to implement in-home and out-of-home print and digital advertising tactics through channels outside Mercy For Animals.
- Attend coalition calls and collaborate with other nonprofit organizations driving food-industry policy change.
- Represent Mercy For Animals during on-the-ground actions, such as demonstrations and other events.
- Adhere to all organizational policies and procedures.
- Perform any other duties assigned.
Position Requirements
- Minimum of two years’ professional experience in awareness-raising campaigning, issue advocacy, corporate relations, project management, or a related area.
- Superior organizational, time-management, and project-management skills.
- Excellent written and spoken communication skills and strong attention to detail.
- Working understanding of the U.S. and/or Canadian food industry and key farmed animal welfare issues.
- Strong interpersonal skills and ability to communicate professionally and persuasively.
- Comfort with confrontation and public advocacy.
- Willingness to work on initiatives that publicly target companies, industries, and individuals.
- Willingness and ability to travel as needed.
- Ability to maintain confidentiality.
- Commitment to the mission and values of the organization.
- Commitment and openness to continued personal and organizational growth in diversity, equity, inclusion, and justice principles.
About Your Team Leader
Makayla Rosas is a campaigns manager at Mercy For Animals, where she’s dedicated five years to running corporate animal welfare initiatives. With extensive experience across the nonprofit sector — spanning education, healthcare, and animal protection — she brings a diverse perspective to her advocacy work. As a team leader, she is committed to fostering positive team dynamics grounded in open communication, proactive problem-solving, and mutual trust. Makayla resides in gloomy Portland, Oregon, with her husband and their beloved companion animals, Fang and Bean. Outside of work, she loves to weightlift, listen to music, and bake.
